Survey

Survey

Take The ANOKHI Survey
ANOKHI is interested in you and we'd like to know what you think and how you feel about a number of varying issues. Therefore, it will be appreciated if you'd kindly take some of your valuable time to express a number of your opinions, special interests and perceptions about shopping, products, and services, etc that are relevant to your daily life. Accordingly, the information you provide will be used to determine some future directions that will assist us in providing our readers and web site visitors, with an even better magazine and web site. The survey will take approximately 12 to15 minutes for you to complete.

As a token of our appreciation for your assistance in completing our ANOKHI Survey, you will automatically become eligible for our monthly draw. Each month, we will draw the names of three (3) people who have completed and submitted the ANOKHI Survey to us, and each will receive a Free 1 Year subscription to ANOKHI Magazine.

The ANOKHI Survey is easy to complete. All you need do is answer the following questions as accurately as you can. Please remember, there are no right or wrong answers. Just complete the information that is applicable to you. If you are not yet a reader of ANOKHI Magazine, please complete the personal information section and go directly to Item #9, and start the survey there. Your opinions are important to us too.

PLEASE BE ASSURED...all personal information you supply as part of this survey will be kept strictly confidential! ANOKHI Magazine does not pass on any personal member details to third parties!

Thank you!

Personal Information

Name: *

Address: *

City: *

Postal Code: *

Province / State: *

Country: *

Phone: *

Fax:

Email: *

Are you: *

Male

Female

Your Age: *

1. How long do you spend reading ANOKHI Magazine?:

2. How many people besides you read your copy of ANOKHI Magazine?:

3. When you finish reading ANOKHI Magazine do you:

Keep it for the future

Pass it on to someone

Discard it

If you pass it on, is it to:

a personal friend

a family member

a co-worker

other (such as a school, hospital or charitable organization, etc)

Other:

5.1 Other:

(please specify)

6. How would you rate ANOKHI Magazine?:

7. From the following, choose FOUR (4) statements which you would say are most true of ANOKHI Magazine?:

Contains lots of useful advice

It's good value for money

Has trustworthy information

The best magazine for me at the moment

It is not relevant to me at the moment

It has become more relevant recently

I look forward to reading each issue

8. Below is a list of the main areas of content in ANOKHI Magazine.

For each item, please indicate whether you would like "more", "same", or "no content at all".

FEATURES

Publisher's Message:

Editor's Notes:

Mailbag :

(Readers Comments)

Advice Columns :

(Alia Khan on Fashion, Fitness Guru, Monika V, Dr. Date & Wisdom For Wealth)

Open Chest™ Interviews:

(Raj Girn in uncensored conversation with major celebrities)

Percolator Talk:

(Controversial discussion on topical articles of the day)

Star Picks:

(Profiles on notable up and coming personalities)

Business Index:

(Our Advertiser/Business Directory)

FASHION & BEAUTY

Women's Fashion:

(pictorals & editorial on the latest in fashions)

Men's Fashion:

(pictorals & editorial on the latest in fashions)

Cosmetics:

Personal Grooming:

(From hair care to personal hygiene products for women & men)

LIFESTYLE

Health and Wellness:

Fitness and Nutrition:

Cuisine & Recipes:

(Delicious reviews & culinary delights)

Home Decor:

(Ideas to help you get your place looking great)

Travel:

(Items on great vacation locations to business travel)

Wheels:

(Automotive News & Reviews)

Technology and Gadgets:

(From computers to the latest in technological advances and products)

Business:

Culture and Society:

ENTERTAINMENT & The ARTS

Bollywood:

(The latest and best from Bollywood)

Hollywood:

(Movies and news from the world's film capital)

Celebrity Profiles:

(About today's important & major personalities)

Films:

Music:

(Reviews and more...)

Theatre:

Book Reviews:

The Arts:

Events:

Other: (please specify)

10. Indicate on average, what amount of time do you spend on the following:

Exercising:

Listening to radio:

Outdoors:

Reading magazines:

Reading newspapers:

Surfing the net:

Watching pay TV:

Watching television:

Working:

11. Do you subscribe to a Satellite TV service?:

If yes, which one?:

11A. Do you subscribe to a Cable TV service?:

If yes, which one?:

12. If you subscribe to a Satellite or Cable service, do you regularly watch a South Asian Channel? (e.g. - Sony, B4U, ATN, etc):

If yes, which one?:

13. Do you regularly purchase/read any other magazine besides ANOKHI Magazine?:

Yes

(please specify magazine):

14. Do you regularly purchase/read a newspaper?:

Yes

(please specify newspaper):

15. In the last 12 months how often did you visit a bookshop/news stand?:

16. In the last 12 months, estimate approximately how many books/magazines have you:

Bought?:

Read?:

17. In the last 12 months, how many CDs/DVDs have you bought?:

18. Do you own a computer?:

Yes

19. Do you have access to the Internet or E-mail?

Yes, at college/university:

Internet

Yes, at home:

Internet

Yes, at work:

Internet

If not, do you plan to get connected within the next 3 months?:

	Internet	Email
Yes
No

20. How do you most often use the internet?

Other:

21. What best describes your reason for using the Internet?

Choose up to 3.

Options:

Entertainment

Research

Purchasing Products

Keeping up to date with news

Other:

22. How many hours per week do you spend on the Internet?:

23. Which internet search engine do you use the most?:

(e.g. yahoo.com, google.com, msn.com)

24. Would you pay a yearly subscription to access information on relevant South Asian news via a web site?:

Yes

25. If so what would be the most you would pay per year?:

26. Would you like to receive ANOKHI Magazine electronically or on DVD?:

Yes

27. Do you watch Television on a regular basis?:

	Yes	No
Cultural (Ethnic) Television
Mainstream Television

28. What type of television do you watch most often?:

(Select All That Apply)

29. Which station(s) do you watch the most?:

31. Which of the following do you have, and note where used:

32. How many trips have you taken in the last five years?

Internationally:

Within Country:

33. What is the primary purpose of your annual travel?

Business:

Recreation:

34. What is your preferred holiday type?

Other:

36. When flying, which airline carrier do you prefer?:

37. Where you have been on vacation in the past 3 years, and what are you considering as a vacation in the next 12 months?:

	Been	Considering
South Pacific/Australia/New Zealand
US/Canada
South America
Asia (China/Japan)
South Asia (India/Pakistan)
Africa
UK/Ireland/Europe
A Cruise Holiday
A Tour Package

Other Been:

Other Considering:

38. Do you base your purchase selections on: (select all that apply):

Brand Name

Price

Ecological claims (ie organic, vegetarian)

Other:

39. Would you be interested in attending an ANOKHI Marketing Focus Group?:

Yes

40. Please indicate your monthly expenditure on the following items

Clothing:

Casual & Dress

Footwear:

Casual & Dress

Live Events:

Sports events, concerts, etc

Night/Dance Clubs:

Music & Movie CDs/DVDs:

Movie Theatres:

Cinemas

Movie & Game Rentals:

Blockbuster, Rogers Video Stores, etc

Beer:

Liquors:

Wines & Coolers:

Soft Drinks (non-alcoholic):

Fruit beverages, soda pop, bottled water, etc.

Snack Items:

Candy bars, chips, popcorn, etc.

Jewellery:

Watches, rings, earrings (precious/costume)

Personal Grooming Products:

Toothpaste, soaps, deodorant, mouthwash, etc

Health Products:

Vitamins, supplements & health foods

Skin Care Products:

Face/Body lotions & creams

Hair Care Products:

Shampoo, hair coloring, conditioners, etc

Cosmetics:

Make up, lipstick, nail polish, etc

Male Fragrances:

Colognes, after shaves, etc

Woman Fragrances:

Perfumes, etc.

Pharmaceutical Products:

Pain relievers, prescriptions, condoms, etc.

Groceries:

Normal grocery/food items

Dining Out:

Fine dining & Family restaurants

Computer Accessories:

Ink, printer paper, software, games

Cellular Phone:

Combined Rate & Minutes

Investments/Saving Planning:

RRSP/Mutual Funds/401K, etc.

Other (please specify):

(under $25 / $25-50 / $50-75 / $75-100 / $100-150 /over $150)

41. Are you and your spouse (spouse if applicable)?

You:

Your Spouse:

45. How many children do you have in the following age categories

Under 5:

5-9:

10-14:

15-18:

19+:

45. Would you attend ANOKHI Magazine sponsored entertainment, lifestyle or fashion events? :

Or name your event preference:

46. Would you attend an ANOKHI Magazine sponsored function featuring guest speakers on topical subject matters?:

47. If YES, how often?:

48. If a subscriber, are you expecting to renew your subscription upon expiry?:

Yes

If NO, please tell us why. If YES, what is it that you like most about ANOKHI Magazine? Please use the box for any additional co:

Please use the box for any additional comments you may have.

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	Home	Work	Both
Computer
Laptop/notebook computer
Printer
56K Modem
DVD Player
Digital Camera
CD ROM
Mobile (cellular) phone
Video recorder
Big screen TV
Mpg Player (e.g. IPOD, etc)
Hi-fi separates system with CD
Home Theater System
Games consol (Sony/X-Box)
Palm pilot

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