We are interested in YOU, and what you think and feel
about a multitude of issues: your opinion, your special interests and perceptions. We are seeking your
views on some future directions to assist us in providing you, the reader, with a superior magazine.
The survey will take approximately 12 to15 minutes for you to complete.
As a token of our appreciation for your assistance in completing our Readers Survey, you
will automatically be eligible for our monthly draw. Each month, we will draw the names of three (3) people who
have completed and submitted this form, and they will receive a Free 1 Year subscription
to ANOKHI Magazine.
To get a closer look at our valued readers, we invite you to become a part of
our ANOKHI MagazineReaders Advisory Panel.
From time to time, ANOKHI Magazine will send
selected members of our ANOKHI Readers Advisory Panel, questionnaires that cover a range of topics.
As thanks for your assistance and support we
will hold a 'Special'
Readers Advisory Panel draw every month and award one lucky panel member an ANOKHI
Magazine 'Gift Basket' containing sample products from our advertiser's including
cosmetics, perfumes, after shaves, colognes, discount coupons off a host of other products and services, plus a free subscription to
ANOKHI Magazine.
The following survey is easy to complete. All you are required to do is answer the following questions
as accurately as you can. Please remember, there are no right or wrong answers.
Just complete the information that is applicable to you.
If you are not yet a reader of ANOKHI
Magazine, please
complete the personal information section and go directly to
Item #9, and start the survey there. Your opinions are
important to us too, and you are still eligible for our
monthly draws.
We assure you that all personal information you supply as part of this survey will
be kept
strictly confidential! ANOKHI Magazine does not pass on any personal
member details to third parties!
Thank you!
Yes, I would like to be a part of your
reader advisory panel:
I
will fill out my personal details below, which will not be shared with any third party.
Those fields indicated with a red asterisks (*) must be filled in.
Your Personal Information:
*Name*
Address
City
Postal Code
*Country
& Prov./State*
Phone
Fax
*Email*
*Are
you Male
or Female*
*Your Age*
1.
How long do you spend reading ANOKHI Magazine?
2.
How many people besides you read your copy of
ANOKHI Magazine?
3.
When you finish reading ANOKHI Magazine do you
If you pass it on, is it to
a
personal friend
a
family member
a
co-worker
other
(such as a school, hospital or charitable organization, etc)
4.
How or Where do you obtain ANOKHI Magazine?
Newsagent/Retailer
Family member
I'm a subscriber
Friend
Other:
5.
From the following list, choose Six (6) words which
you best feel accurately describe ANOKHI Magazine.
Entertaining
Challenging
Interesting
Dull
Down to earth
Down market
Essential
Exciting
Encouraging
Fascinating
Funny
Relevant
Topical
Informative
Predictable
Readable
Superficial
Snobbish
Serious
Up
Market
Smug
Trustworthy
Other
(please specify)
6.
How would you rate ANOKHI Magazine?
7.
From the following, choose FOUR (4) statements which you would say are most true of ANOKHI Magazine?
Contains lots of useful advice
It is not relevant to me at the moment
It's good value for money
It has become more relevant recently
Has trustworthy information
I look forward to reading each issue
The best magazine for me at the moment
8.
Below is a list of the main areas of content in ANOKHI Magazine. For each item,
please indicate whether you would like "more", "same", or "no content at all".
FEATURES
Publisher's Message
Editor's Notes
Mailbag (Readers Comments)
Advice Columns (Alia Khan on Fashion,
Fitness Guru, Monika V, Dr. Date & Wisdom For Wealth)
Open Chest™ Interviews (Raj Girn in
uncensored conversation with major celebrities)
Percolator Talk (Controversial discussion on topical
articles of the day)
Star Picks (Profiles on notable up and coming
personalities)
Business Index (Our Advertiser/Business
Directory)
FASHION & BEAUTY
Women's Fashion
(pictorals & editorial on the
latest in fashions)
Men's Fashion
(pictorals & editorial on the
latest in fashions)
Cosmetics
Personal Grooming
(From hair care to personal hygiene
products for women & men)
Home
Decor (Ideas to help you get your
place looking great)
Travel
(Items on great vacation locations
to business travel)
Wheels
(Automotive News & Reviews)
Technology
and Gadgets (From computers to the
latest in technological advances and
products)
Business
Culture
and Society
ENTERTAINMENT
& The ARTS
Bollywood
(The latest and best from Bollywood)
Hollywood
(Movies and news from the world's
film capital)
Celebrity
Profiles (About today's important
& major personalities)
Films
Music
(Reviews and more...)
Theatre
Book
Reviews
The
Arts
Events
9.
From the following, choose the SIX (6) topics in order of preference that
you would always like to see included in a magazine.
Society & Culture
World News
Marriage & Relationships
Home Decor
Business Leader Profiles
Business News & Directory
People Influencing Society
Cuisine & Recipes
Arts & Entertainment
Classified Advertising
Health and Fitness
Sexual Issues
Sports
Destiny and Purpose
Automotive News & Info
Lifestyle Issues
Financial Matters
Current Affairs
Technology
Other
(please specify):
10.
Indicate on average, what amount of time do you
spend on the following:
Listening to radio
Outdoors
Reading newspapers
Reading magazines
Surfing the net
Working
Watching television
Watching pay TV
Exercising
11. Do you subscribe to a
Satellite TV service?
Yes
No
If yes, which one?
11A. Do you subscribe to a
Cable TV service?
Yes
No
If yes, which one?
12.
If you subscribe to a Satellite or Cable service, do you
regularly watch a South Asian Channel? (e.g.
- Sony, B4U, ATN, etc)
Yes
No
If yes, which one?
13.
Do you regularly purchase/read any other magazine besides ANOKHI Magazine?
Yes
(please specify magazine):
14. Do you regularly purchase/read a newspaper?
Yes
(please specify newspaper):
15.
In the last 12 months how often did you visit a bookshop/news stand?
16.
In the last 12 months, estimate approximately how many books/magazines have you:
Read?
Bought?
17.
In the last 12 months, how many CDs/DVDs have you bought?
18. Do you own a computer?
Yes
No
19.
Do you have access to the Internet or E-mail?
Internet
Email
Yes, at home
Yes, at work
Yes, at college/university
If not, do you plan to get connected within the next 3
months?
Yes
No
20.
How do you most often use the internet?
Web
browsing
Chat rooms
E-mail
File transfers - FTP
News Groups
Other:
21.
What best describes your reason for using the Internet? Choose up to 3.
Entertainment
Purchasing Products
Research
Keeping
up to date with news
Other
22.
How many hours per week do you spend on the Internet?
23.
Which internet search engine do you use the most?
(e.g. yahoo.com, google.com, msn.com)
24.
Would you pay a yearly subscription to access information on relevant South
Asian news via a web site? Yes
No
25.
If so what would be the most you would pay per year?
26.
Would you like to receive ANOKHI Magazine electronically or on DVD? Yes No
27.
Do you watch Television on a regular basis?
Cultural (Ethnic) Television Yes
No Mainstream Television Yes
No
28. What type
of television do you watch most often? (Select All
That Apply)
News
Programming
Talk/Interview
Programs (e.g. Larry King)
Dramatic
Programs
Sitcoms
(Comedy Shows)
Movie
Programming
Entertainment/Music
Programming
Sports
Documentaries/Public
Television Programming
29.
Which station(s) do you watch the most?
30.
Which of the following, if any, do you intend to do in the next 12 months? Please choose a maximum of FOUR (4)
only.
Change career
Become
a public service volunteer
Join
a fitness club
Attend
a College or University
Visit
a health resort/health spa
Travel
Take
a correspondence course
Get
Married
Extend
family
Buy
a house
Renovate
or extend your existing house
Move
from your current address
Buy/trade
in a car
Buy
or change over a mobile phone
Buy
furniture or Home Decor
Make
a major appliance/electronics purchase
31.
Which of the following do you have, and note where
used:
Computer
Laptop/notebook computer
Printer
56K Modem
DVD Player
Digital
Camera
CD ROM
Mobile (cellular) phone
Video recorder
Big screen TV
Mpg Player (e.g.
IPOD, etc)
Hi-fi separates system with CD
Home Theater System
Games consol (Sony/X-Box)
Palm pilot
32.
How many trips have you taken in the last five years?
Within Country
Internationally
33.
What is the primary purpose of your annual travel?
Business
Recreation
34.
What is your preferred holiday type?
Adventure/eco-tourism
Group
Tour/Sightseeing
Visiting friends/family
Resort/Beach
Vacation
A
Cruise
Romantic Getaway
Other:
35.
What is your preferred way of travel?
Air
Self Drive
Boat
Bus
Train
Other:
36.
When flying, which airline carrier do you prefer?
37.
Where you have been on vacation in the past 3 years, and
what are you considering as a vacation in the next 12 months?
